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英语流行话题阅读 语境识词5500 unit007

Unit 7 Gift Giving in China, Japan and Australia

In China

Lavish gift was important part of Chinese culture in the past.Today, offical policy in Chinese business cultrue forbids giving gift; this gesture is considered bribery, an illegal avt in this country. In any case,you will have to approach giving gifts with discretion, as outlined in the following points: If you wish to give a gift to an individal, you must do it privately, in the context of friendship, not business. The Chinese will decline a gift several tines before finally accepting, so as not to appear greedy. You will have to continue to insist. Once the gift is accepted, express gratitude. In the presence of other people, never present a valuble gift to one peron. This gesture willcause only embarrassment, and possibly even problems for the recipient, given the strict rlues against bribery in Chinese business culture. If possible, have you gifts wrapped in red paper, for red is considered a lucky color. Plain red paper is one of the few "safe" choices since a variety of meanings, many of which are negative, are attributed to colors in Chinese culture.

In Japan

Gift-giving is an important part of Janpanese business protocol. Moreover, gifts are exchanged among colleagues on July 15 and January 1 to commemorate midyear and the year's end respectively. It is a good policy to bring an assortment of gifts for your trip. This way, if you are unexpectedly presented with a gift, you will be able to reciprocate.The emphasis in Japanese business culture is on the ritual of gift-giving, rather than the gift itself. For this reason, you may receive a gift that seems too modest, or conversly, extravagant. An expensive gift will not be perceived as a bribe. A wrapped gift is often carried inside a shopping bag to avoide ostentation and minimize any hint that a gift is about to be presentes. The best time to present a gift is toward the end of your visit. You can discreetly approach the recipient, indicating that you have a small gift. Avoide giving a gift early in a relationship or at any conspicuous moment. Present gifts with both hands. Gifts in pairs are considered luckly. It is customary to comment that the gift you are presenting, even if it is extravagant, is "an uninteresing or dull thing". This statment is meant to convey,"Our relationship is more important than this trivial item". The safest gift-wrapping choices are pastel-colored papers, without bows.

In Austalia

Generally, gift-giving is not part of Australian business culture. But, if you are invited to a home for dinner, it's permissble to bring a token gift of flowers, chocolates, a craft from your home region, or wine. An illustrated book from your home region can be another welcome gift. Taking someone out for a meal or other entertainment is another popular gift. Bear in mind that your thoughtful choice is considered more important than the actual cost of the gift.

速记生词:

bow n. 蝴蝶结

bribery n.贿赂

commemorate vt. 纪念

conspicuous adj. 显眼的

conversely adv 相反的

context n 环境;语境,上下文

convey vt 表达,传达

craft n 工艺品;工艺,手艺

decline vt 婉言谢绝

discretion n 小心谨慎

discreetly adv 小心翼翼地

extravagant adj 奢侈的

forbid vt 禁止

greedy adj 贪婪的

lavish adj 奢侈的

minimize vt 最小化

permissible adj 许可的

protocol n 礼仪

recipient n 接受者

reciprocate vt 互给,互换

respectively adv 各自地

ritual n (社交、宗教)礼仪,礼节

token adj 象征性的

trivial adj 琐碎的

流行短语

an assortment of 各式各样的

attribute to 将...归结于

illstrated book 有插图的书

in any case 无论如何

in the presence of 当着...的面
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